FanShot

Want to know a bit more about the SB Nation logo redesign process?

We were lucky enough to have been blessed with a terrific starting point via National Mario's logo from last summer, the basic components of which were faithfully carried over - and we weren't negotiating away any major portion of it. A very interesting read as to what the thought process is when heading into a massive rebranding effort (warning: language gets a little colorful).

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